Uncommon Advice
Business is a game you have to 'Play to Win' and it's the Uncommon Advice from Experienced Entrepreneurs that helps produce your winning playbook!
Uncommon Advice
Twitter's New "Super Follow", How AI Will Affect Business, and Accomplishing Your Goals
Tune in as we explore Twitter's new creator subscription service and how it can be used to build Million Dollar Audiences. We also share our own experiences of attending the Sneaker Exit and how savvy negotiations skills can be applied not only to get the best deal on your favorite kicks, but also in life.
In a world increasingly reliant on technology, we tackle the discussion on how AI is transforming both business and education. Hear our thoughts on the importance of testing marketing strategies, keeping a keen eye on market trends, and leveraging AI for business growth.
Setting and achieving goals can be a daunting task - but what if you had a roadmap to follow? We unpack our own experiences in setting lofty goals, and the strategies that have propelled us towards success. We talk about the importance of surrounding yourself with winners, maintaining a positive attitude, and never putting a limit on what you can achieve. For those who dare to dream big, this episode is a must-listen.
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You help him figure what they want out of life. But you know everything that come with a price. Want to maximize your money in time, I have to take the uncommon and all right.
Speaker 2:We're back for uncommon advice, and Something that happened this week is I got back on the lacrosse field after 25 years.
Speaker 1:But I was impressed. You said you were not sore. You said you had a little. You cleated yourself. You feel like whoa, Whoa maybe.
Speaker 2:Possibly I did take a cleat to the ankle, might have been mine, but Yeah, man, it was a lot of fun. I got out there just playing, you know, yeah, guys from probably mid 20s and there's a guy out there's probably like mid-60s playing. So built your old dogs out there, man, just just, you know, playing the game, having fun. You got some that are just laughing, having a good time. You got some of the younger guys that are super competitive and mad every shot they missed. And You know I was just out there. I started warming up a little bit towards the end of it, talking a little trash, you know, getting in their heads.
Speaker 2:You know they like that worked out because they were missing, missing shots, and so that worked. But yeah, i mean it was blast man. I'm excited to go back next week. It's once a week for about 10 weeks We go out and play so.
Speaker 1:So when the software started, there's one thing About Nate is Nate is an early, early bird to go into bed and hit these games for him. What do you say?
Speaker 2:starts at 9, 9, 30 man, it's 9 to 10 30 at night. I'm usually man, i'm in bed usually by 9 30 So I'm forcing myself to stay up. But it was pretty cool. Kate went out there with me. He's actually they're gonna let the him and another kid he plays across with his dad plays, so they're gonna let them come play with us a little bit, gets on, get some tosses and it's not too to competitive. Kate was asking me like at one play this guy Went to scoop the ball and I was in a perfect position to lay him out. Kate and got mad at me because I didn't lay him out. I was letting him know, man, these guys like there's an unwritten rule in this in his old man league and it's you don't lay these guys out because they Gotta get up and go to work in the morning. So he, he couldn't figure it out.
Speaker 1:But it's funny hearing him coach me up on the sideline and stuff and usually you know when he's playing, you're telling him Hey, lay him out. So now he thinks he has to. Really the message back to you.
Speaker 2:Sometimes you gotta, sometimes you got to hit the people. It's a physical game and there's time to hit and time not to hit. It is a physical game.
Speaker 1:So that's awesome. But, nate, there's something else. Nate, my Miami Heat are in the NBA finals. First eight seed To make it. Well, not for a second eight seed to make it. I think it did the first eight seed, eight seed to actually win a game. I think the last eight seed were the next and they got swept. So Right now, miami's high, where there's news is about Damian Lillard coming to Miami, there's news about Messi coming to Miami. The Dolphins are big too, as healthy like Miami. Sports are on the rise after years of suffering. So I'm a very, very happy Miami fan right now. Even the Marlins you. So I'm a say, i'm all Miami team fan, but the Marlins are usually a team that you're like. They're, they're there. But even this year they're there. I think they're number three or number four in the standings in the east, so they're also fighting for a spot. So that's uh it's really cool.
Speaker 2:So you saying that is a prime example of not million-dollar audience, of a billion-dollar audiences. I, when you build the right audience and you have something that people believe in, they're passionate about, they're excited about, they get on a podcast and talk about it All the time. Miami, miami, miami, miami is not MIA right now. They were all in it.
Speaker 1:They're all in it and we can't blame the altitude anymore either. We're out of that, we're out of that. But, um, hopefully they they get a couple wins here at home and they go and get the job done in Denver. But, uh, let's kick off. Let's kick off on a little bit of what's going on here with us. We have a lot of special things that I think we've been working on these last couple weeks. One that I'll somewhat just jump on his sports spread. Uh, that's one that basically we started on all the social media stuff and be more engaged with it. Last week We did a little. We did a little nice fun event that got Nate, i think, in a new hobby of shoes. But, nate, i'll let him, i'll let you talk about it a little bit, because I know you did some nice purchases on those.
Speaker 2:Yeah, it's pretty my first time ever being at something like that the sneaker exit. It was really cool experience to go. My son's turning into K's turn of the kind of a sneaker head like in shoes and everything, and so he For his birthday. We kind of got him these tickets and then in the office we started talking about it. We're like let's go shoot content. This be perfect for the sports bread brand, what we're trying to accomplish there and build out on that. So we went down there, we got content, we bought some shoes And Kaden was out there.
Speaker 2:It's kind of cool seeing him exercise that it kind of inter-entrepreneur a little bit and negotiating on shoes and Understanding like researching the shoes before he got there to understand what shoes he wanted, why he wanted them and then what they were worth and stuff like that. So that was pretty cool and he ended up picking up a pair of Travis Scott's and then I picked up a pair of Some Jackie Robinson's. That's our honor when they're not here yet, but they're on their way, so I'm excited. It's a pretty cool thing being in that experience and seeing these was really cool too. On top of that was these kids hustling, oh yeah, and there is a kid there that you talked to you. That was 12 years old, that was with his dad and he had his own booth And he was selling stuff. You saw kids with carts walking around buying and selling shoes. It was a cool, cool environment.
Speaker 1:So just to go back on those Travis Scott's. So Kaden was wanting these Travis Scott's. He goes up to Ash. You guys saw in the last podcast, hey can, you can't work. You know he's good to go. If anybody knows Travis Scott's, those are probably one of the more expensive shoes in the market and the guy comes to Kaden with like a 550 offer and, again, remind you, kaden is 11. He's just turned 12. He just turned 12 and he negotiated that shoot down to 430. That's a hundred and twenty dollar drop, which was a crazy. As you can see the conversation. You guys will see the video of just going back and forth in the conversation with the guy And that was pretty impressive to see. That kid, that young, was just hey, i'm gonna stay on my ground and you're gonna do it my way. I'm not getting it.
Speaker 2:Yeah, it was pretty cool, But great experience. Negra exit content to come. On sports bread Oh yeah, sports bread is the handle on all the socials, so that's that's exciting to have those and be able to push that forward. But getting back into audience building, let's talk about a huge behind the marketing piece here. That just happened and This morning I was reading a tweet. I'm gonna go ahead and read. It is from Elon Musk Over there at Twitter. He says this platform will provide email addresses of subscribers Who opt in to content. Creators. Said creators are able to leave this platform illusively and take their subscribers with them If they want. So what does that mean?
Speaker 1:That's big, isn't it?
Speaker 2:huge building million-dollar audiences just got easier, right. So, and that and that Parlays into their subscription service, right, the super subscribers. And they have the subscription service now, where the creators that you like. They can now have two levels of content They produce and you can subscribe to it, which is really neat, and now you can get paid. So Twitter is making money, you, as the content creators, making money. So not only did they make it easier for you to build a million-dollar audience off-site of Twitter by getting their emails, leveraging the tools that we talk about to drive those Emails and send those newsletters, but also it's giving you an easy profit channel, right, so it's collecting money for you and you're getting a percentage of that, which is pretty sweet.
Speaker 1:Well, even they even I think it mentions that even if the creator decides to hey, you know what, i'm gonna step away from Twitter. Twitter is not right They can still pull that list with them and take those emails, which that's huge. But going back to it, something I read Twitter said for the first 12 months of this program, they're not taking a dollar. They were not taking a dollar although they're gonna pay. I think it was 70% if people who use mobile through the app, and then I think it was like 92% for people who go through, like the website and stuff, and that's just a cover, i think, processing fees and stuff like that. So that's huge for content creators, because I feel like Twitter is such a big platform for people to either Express information or feelings or give news or article, or even the threads. Threads are huge. So I think content creators are gonna well not think. Some of them I see you show me one today had already the whole thing.
Speaker 2:Subscribe was like what 499 or something to Subscribe when I think five bucks Yeah, it was five dollars. So now I don't know if you can, if Subscribing is five dollars across the board or if the content can creator can actually determine What price they want it to be. So I'm not sure on that. I haven't, i haven't dove that deep into it yet, but we're definitely gonna get into it even more, which is pretty, pretty cool to see that so I might be wrong here, but I'm like pretty sure I read.
Speaker 1:So there's three options, nate, i think that a content creator like, let's say, yourself goes on. You can, i think you can select between 299, 499 or 999 or the three options they give, and you can select the tier you want to charge for your I guess your subscription base. Because if you think about it, someone with a big name I say like Elon, let's say he drops this stuff people will pay 10 bucks just to see what Elon's tweeting, just for the fun of it. But someone with a lower name, you might have to start off with that $299 just to get things going. So that's pretty cool that they're giving also different tiers, you're not just sticking on to just one for everybody.
Speaker 2:Yeah, and it also as you build your million-dollar audience, as you build more people or put more people in that community. There's different levels of having an audience. There's the. A newsletter is one level, but if you have a free level of your newsletter and you have really good opens and clicks and everything else, that's great. But if you also have a segment of those people that are paid, that are paying to get your newsletter daily, that holds more value to advertisers. So this, this could be huge. This is something to follow, this is something to keep an eye on. This is something for you to go research and look at, because it could be something very, very valuable. In regards to, if you're going to have gated content, what will advertisers pay, knowing that you have paid subscribers that they can reach?
Speaker 1:How big of an impact do you think this will have on the followers on YouTube? Right, do you think people will go less on YouTube now because, oh, i got to pay, because I need to watch, i need to see what this, to see what this guy's saying. You think that will hurt the engagement on YouTube? YouTube or Twitter? I mean not YouTube, twitter. Thanks for the correction.
Speaker 2:Changing it up on me, man Changing it up on Twitter. Where we go? Twitter, do you think?
Speaker 1:that will hurt the engagement on Twitter, so I don't know.
Speaker 2:Time will tell. I would think that the people over there are pretty smart, right, so it depends where it goes. Time will tell on that.
Speaker 1:It definitely will be a way targeted more target audience, right, Because? those people are the ones interested, the ones that are paying, spending their money.
Speaker 2:So yeah, and I doubt, and I don't think it's going to be to where, like every tweet a content creator makes, Oh, so they can choose.
Speaker 1:they can choose what they want to. You've got to be able to choose, okay.
Speaker 2:Because there's content creators stuff. today that I was looking at I could see some of their stuff but I couldn't see and then I got the subscribe button for some other things. So you're picking and choosing what you gate Got you Okay, because otherwise, think about how that? because that, in my opinion, that that would impact engagement for content creators. because people on Twitter follow you because you say stuff they like or you may educate them, or things they follow you for a reason. and now if they have to pay, new followers that find you have to pay just to be able to access something you've said you're going to have your audience is going to decrease because you're, they're not getting that information unless they pay you.
Speaker 2:It's one of those things You got to. you got to pay to learn. on Twitter, which is known as a free platform, i would think that, first off, you got to get people engaged and they got to understand and like and want to follow you to actually pay for your upgraded content.
Speaker 1:Gotcha, and I know you dug into this little more. Here's my last question. So people who want to build that subscriber, are they allowed to run basically like a direct advertising campaign to drive subscribers to subscribe to the to their Twitter through Twitter? Like can I say like can you come here and say I'm going to run an ad so people can subscribe to my tweets?
Speaker 2:Well, it's so new, i don't know.
Speaker 1:No, okay.
Speaker 2:I mean, i don't know that answer. It's newer, but I would venture to say that there's a way to do it, gotcha. There's always a way, and even if it's just gaining paying to gain followers through ads and then upgrading them through your content, there'll be a way to do it for sure. Okay, just what is the path that they have to take to become paid?
Speaker 1:And is this open to everybody? Or is this right now Because you know some server? okay, because you know some servers, sometimes they like oh, we're going to pick 10 people to test this out with and then we'll release it out to everybody. So would you recommend this to big content creators or even small content creators? Why not go test?
Speaker 2:it There, you go, test it. I mean, it's like anything in marketing. It's funny because whenever you ask someone well, what do you recommend I do in marketing, well, i test it. You know it's a back in the day and all these master minds I've been in everything that was always like the go to response just test it, split test it, figure it out. That's what it comes down to. You got to see if it's a good fit for you and look at what's going on in the market. It's newer. So analyze what's happening and you can pay attention to what some of these bigger people are doing. And then, when they're, if they are doing it, if they're doing it and they're real heavy on and they're getting putting more and more energy into it and talking about it, you might you're going to see it. All right, it's probably working. But if they test it out and then all of a sudden, all their subscribe stuff disappears and they're no longer subscribing, maybe it didn't work for them, so, but either way, test it for yourself, figure out what makes sense.
Speaker 1:I find yeah, i find it very interesting how all this is going to work, because you know, twitter has its trending topics. How are those going to? are those even going to land, like? it's just going to be interesting to see how the whole thing mixes up well with Twitter, because I mean, twitter for me is my news source, like if you want to see anything. Sports updates, news updates, miami heat blowing out the, the um, never nuggets updates.
Speaker 1:You see, i usually just go on Twitter and you click on one of the trending topics that's probably on there and you read it. So I find it interesting how all this is going to uh, going to work. But you know, guys, just test it.
Speaker 2:So are you actually going to be at a Miami game?
Speaker 1:No, not this week. I know I am heading down to Miami sadly, but those tickets are ridiculous. I was looking today. Um, i think like what I call bird feeders, it's all the way to the top. Those things are starting like at 850. I just watched it on TV and you get better view. You know it. Would you sit up like?
Speaker 2:don't even more replicas.
Speaker 1:Exactly The only, i think the only time that it's worth it to. For me to go to, like to sports events right, there's sometimes I go just for the feeling but I won't pay ridiculous price for it. But for me to be worth it you have to have like something really low where you can get good views, like those courts. Some of those courtside tickets are going 45, 50 grand, like, oh, like come on.
Speaker 2:I mean, people haven't already yet to spend it.
Speaker 1:There's a, there's definitely a market, but it's just ridiculous for me.
Speaker 2:So let's move into, uh, this next big topic. we got, Oh, AI, AI generative, which I think it's been a big topic, I think yeah, and I think you know. we just want to break down the trending and like how some scenarios and how people are leveraging it because, instead of we know AI is big, it's growing. It's a hot topic. You got brands being built around it now and The valuation of these companies are becoming enormous.
Speaker 2:Yeah so the question is Not if you're going to use it. The question is how you're going to use it inside your business And how is it going to have a positive impact on your side. So sitting around all night long researching and screwing around with AI is not AI Right. A lot of people want to go. Hey, i, you know, it's funny, you get it. Speaking of Twitter. You know, when AI was getting really, really big and trendy, what happened is you people like here's seven things that you don't know To do with AI. What I learned, you know staying up 24 hours playing with AI like playing with AI is not using AI. Correct, it's how do you leverage it to execute within your business or Build a software that people can use, and that's the big piece.
Speaker 1:Yeah, i mean Just to throw it out there. We we use AI a bit in here. Actually, one of our newsletters is actually a test that we ran, which was financial Maverick. I mean there is still some human input that needs to be put on it and you have to review and stuff. But financial Maverick, most of the written part of it comes through AI and it was a test that we're like let's find out, let's find out how how good it writes it out accurate, and then we just sit there. I mean, yeah, there's sometimes tweaks you got to make, but I can tell you from our standpoint that I use are probably the most In writing that it does a pretty good job at summarizing different articles and stuff that helps you put it in Into financial Maverick.
Speaker 2:So that's really cool so another prime example of using it is so there is a Georgia Tech professor, okay, and he He hired an assistant His sister's name was Joe Watson why that sticks out when I was reading about it but He hired this assistant, joe Watson, to help him throughout the semester with answering questions and Helping people throughout Siri, throughout the semester with his students and communicating and all that. And by the end of it, the students were super happy with Jill and everything that she was helping them with and the answers They were getting and helping them complete the things to get done for the semester. And at the very end of the semester, the professor came out and said you guys all love Joe Watson. They're like, yeah, they're like, well, that's a I. So Joe Watson was a chatbot assistant that he created to do all of his assistant work to help his students Throughout the semester so, basically, if I were being one of his students and I would have emailed him Something Jill Watson was the one replying, basically how he fully leveraged every piece.
Speaker 2:But yeah, in essence Hey send me a message here. You'll get an answer, and Joe Watson, his AI assistant, was the one helping with that And that's how it's being leveraged in education. That's just one way it's being leveraged in education to help help kids learn and move faster and help these professors Reduce some of that time off of them as well.
Speaker 1:So my question now goes to this. So Assistants, i think, are big in the education. You see the some. Some teachers have them. So does that mean that job is in jeopardy?
Speaker 2:I Don't know, i mean time will tell, but I know I'd like to say time will tell. There is. Yes, i mean there are already jobs that are being lost due to today.
Speaker 1:I didn't just where we talking today and we saw something with like a McDonald's the first like Robotic McDonald's or so robot, i think it was a full robotic McDonald's and They had everything from taking your order to making the burgers putting ketchup on the burgers.
Speaker 2:Making the fries was all done Robotically was.
Speaker 1:Which is ridiculous. And then, jumping back to it, we were just talking about the jobs. There's some companies that I think I've already how much they pay those robots.
Speaker 2:I.
Speaker 1:Don't know. You think they're an outlet so they could drive home, get home. But uh, there was a. There was. I was reading an article that they're saying that AI has already made some impact in the workforce for companies like Zendesk and Salesforce, because those are customer service, basically companies Which, if you have an AI that if I I'm in the chat and I'm just trying to figure out because I had an issue or trying to get help It's like why am I gonna pay someone 15, 16, 17, maybe 20 bucks an hour to do this one? I can just Integrate this in our system and boom, and I'm not. Yeah, maybe I spend a couple thousand dollars, but in the long run, the investment will be great.
Speaker 2:Yeah, i think you know that's one. That's one avenue of you using it. Another marketing and sales Avenue is hubs wanted People at HubSpot. He created a thing called chat spot And chat spots, a software that AI software that now hopes you with your marketing sales. It'll go into HubSpot and say, hey, you can say hey, look, i need you to go find me ten prospects that have done this is this on this or my highest probability of closing? and then it'll go in, it'll pull that data out or say, hey, i need you to run this marketing report giving me this data, and it'll go pull that data out and give it to you.
Speaker 1:So I haven't heard of that one. That's awesome Yeah so it's.
Speaker 2:There's these tools that are being built around it to help companies become Smarter, efficient, and what I love about this one is it's data driven Information gotcha, so, and that's one way that it can be used and the companies are leveraging it. And then there's another company out there called Longshot, and Longshot is for blocking, right. So if you're a content creator, this is a platform that they've set up. Someone built this software and it's helping. It's dedicated specifically towards helping you creating Articles that you can leverage on your website So blogging in itself, right. So it's wild how many different tools are popping up for, with use cases on, people can leverage them inside their business.
Speaker 1:Well, I just used it today.
Speaker 2:Oh, did you, I did not long shot. I used a different tool That you recommended me a while back, that tweet hunter, and there's I built into that.
Speaker 1:Yeah, there is, you know I started playing with that thing today.
Speaker 1:Well, now there's there's competition. You have Chad, gpt, but Google just released not too long ago, their version of AI. I think it's called Brahly or Bradley, but they released that. I think it was a couple weeks ago where it came fully out and I was playing around with it. It's it didn't basically the same thing, but for me, my biggest surprise is the design one. I don't know if you've seen that one where basically it's like you put it. You put in a description right, you have to be very specific what you're looking for and how you want to look But it builds you an image like a whole design, like it's.
Speaker 1:Apparently, there's people using it to design things. Some of these like avatars that I've seen that are being built, are being built through those AI's and it's just off of a Description that someone was very detailed with and it builds up full design. I'm like that probably takes someone a couple hours to design, where it took you maybe 20 minutes of processing In your brain of what you want to write, putting it down on the computer and hitting enter, and that just generated design for you. So it's like nowadays is like Everything. But I think the biggest thing is AI is you also have to automate it, right, you can't, just because then it's not really helping you. If you don't automate it where I need to be there or you need to be there and you need to be doing it consistently, it's like you're still having that. You're doing double the work, i feel like, but when it's automated, Man, yeah, it's some stuff's worth automating, just like in marketing some stuff.
Speaker 2:We're automating some stuff. You still need an eye on it, right? So, for example, with that piece, what it's not really automated to create that image, because you still got to create the description, but at the same time it's reducing hours of work hundred percent right. So definitely many ways. But anyways.
Speaker 2:AI? absolutely It's. These are just some ways that you can leverage it inside of your business as you're building right And as you're growing, go ahead and figure out a way, one, how to use it for your business to make more money, increase your profit margins, you know improve your bottom line or potentially create a solution with chat with it as well. How can I create a software that provides a solution for something that I need?
Speaker 1:And I think it's just getting started like, how much bigger do you think this AI? Because really this has taken off in the last year, i would say, where it's become a big topic in business and conversation. But do you think it's just it's gonna take off even more now that it's somewhat I say maybe figured out?
Speaker 2:Yeah, i mean it's not gonna slow down. The question is one of the robots gonna take over?
Speaker 1:Next thing, you know, you got AI going through your phone Putting things in you're not putting. But yeah, that's, it's interesting. It's a very interesting and very, very, i would say, early stages too. I don't.
Speaker 2:There's a lot to come.
Speaker 1:Yeah there's. I think there's gonna be a lot more and I bet Elon's gonna come out with something out of this world.
Speaker 2:Probably in the AI at some point. So that's pretty good, so let's get into the next topic. All right, we want to get in a little bit uncommon advice, and this one is about setting goals, because setting goals obviously is a very important piece of life. Business is all around And everyone has their own process and strategy for setting goals. So, with that, what are some of yours? So just a little back.
Speaker 1:I've always been a goal, goal oriented. So when I was 19, my goal is I'm gonna buy my first house before I turn 21, which I did. Bought that, bought my first house may of 2020, during the pandemic It's actually closing day was May 5th 2020 bought our first house with my fiance, yep, cinco de Mayo. We we signed the papers. I actually have the pictures Of her sitting literally was COVID, so it was us sitting in the car signing the papers, like on the dashboard, because we couldn't. We couldn't walk in, you couldn't do anything of the cool like you know where people take pictures with the Reliator lawyer. But no, we did it in 2020. We bought our first house and that was one of my goals And I beat it by a year. I was to have it by 21.
Speaker 1:I did it and then always, it's always been goals. It's like, okay, now, how do I get from here here right financially? It's like, okay, there's what I make, how do I get here? next level. So this is what I make now, how do I get here? And it's always been like I've always said my goals and it's figuring out how to hit them and I, as of right now, i can say it's, it's not cockiness is not. But I can say very confidently that I basically have hit a lot of my goals that I've set for myself, and One of my biggest goals that I have set for myself is by the age of 25, which I've told you. This one is I want a house on the lake, so that's a goal. Now I'm at 23. I got two years left, so it's a goal that I'm working towards now.
Speaker 1:Right, that's my next big goal. But that's me. I just like writing it down and just figuring your ways out. Like, okay, where am I at right now? and this goes a year away, what do what? I'm not nowhere near it. Like I got to step it up now. Like, what am I not doing that I'm not there? or what do I have to do to get there? And that's that's always been me and I have goals. Again, i have goals. So, like I'm 50, i have. I have a bunch of goals, but you got to work one at a time, hitting all of them at once. I think it's one of the hardest things to do and for me It's always. It was easy to focus on one. Let me get here. All right, i'm gonna make it to my next one.
Speaker 2:Yeah. So for me, on the short term goals, i like to gamify. So I look at it and I figure out alright, this is something I want. How can I figure it? How can I game? So, for example, one thing is a way to gamify it in an office would be alright if my goal is to well. One thing is If I want to buy a house, i want to figure out how to create a brand or a company That'll produce the revenue to do that.
Speaker 2:If I want to buy a car or whatever like if there's something I might get, that's big I'm trying to figure out how I can create a brand, a solution or some sort of add, a look at more is like alright, well, i don't want to just go do it with money I've got. I want to figure out How I can create a new solution to produce the money for that. Does that make sense?
Speaker 1:Got. So basically you're not taking out of your pot your own pocket.
Speaker 2:I'm figuring out how to go make more additional money to be able to Create that solution right. Mm-hmm or to go get what I want on a goal. But I'll do you write down your goals real quick, so might do okay. So my some I've got written down somewhere more general. So like, for example, i've got a big check in my office You've probably seen it sitting there.
Speaker 1:You've never asked what it's for.
Speaker 2:I don't think no, I know what it's for. Okay, so it was, Buddy. Mine mark Evans DM sent me and everyone in the mastermind, a group in a big, huge check And he said write down a number that you want in the bank in five years, Like what is that? How much do you want in the bank in five years? And so I sat and thought about it. My number when I first started with it was a lower number.
Speaker 2:And then you start thinking, And you start playing as mind game with yourself. You're like oh well, I can do that, You know.
Speaker 1:And that's cake. I'll figure that out.
Speaker 2:And then you and so I ended up writing a number. That made me sweat, and if you're ever in the office you can see that number, but it's a large number, that for me I feel like it's a large number. And what was funny about writing that number is my son made me add a penny to it, which I kind of liked, because when I added a penny to it it was like all right, hey, i can't get close to this number, i have to get above this number. And what's kind of funny about that number is, you know, kate had asked me dad, how close are you? How close are you? Because he's always trying to ask me, like, where his mom and dad are. He's trying to figure out where his mom and dad are financially, you know, and I'm like it's none of your business, dude.
Speaker 1:That's the way he gets a little older, he can use it. Hey dad, you got money, where's that?
Speaker 2:Well he needs to understand his mom and his dad are doing well. He himself, he's got a long way to go. He's got a long way to go. So I have that check, i have that number. I have no clue how I'm going to get there, but when I wrote it out but I started developing a plan when I wrote it out And a lot of what we do here today is part of that plan to get us to that number And it is a thing that. So that's a longer term goal. That was a five year goal, but it was only a number.
Speaker 2:The way of getting there was not known. Does that make sense? So sometimes you have to set a goal And you're not going to. You have no clue how you're going to get there. And when you set that goal you're going to. you have to set a goal that you have no clue how you're going to get there, because it's going to force you to figure it out and make the moves that you need to to reach it. And you're going to have to. You're going to have to stretch yourself, expand yourself and figure it out, but you'll eventually figure out a plan And then you got to execute on that plan to get there.
Speaker 1:Yeah, i mean, that's funny that you say that, that you don't know how you're going to get there, that when we bought the house, i was working at a state farm. I wasn't making anything, not really much money. And I remember, coming the relative it's like yeah, it's 3% down, it's going to be like 9 grand. I'm like, woo, i don't got 9 grand. So so we got to figure this out And me and Elizabeth were able to figure it out Doing other things, and some of it was I will put it this way Some of this was going out and having to ask my parents, but that money got paid back. Like I, my dad, my parents, like you guys are well off, but he's never been. He's not a person like, oh, i'm just going to give it to you. No, it's like you got to work for it because that's how he got there. So he was, he gave in and we had to pay it back. He was like, hey, you're paying it back, like we'll help Did he turn you interest?
Speaker 1:No, he did not, he didn't. So we were good on that end, but we had to figure it out. We were like, how are we going to pull 9 grand, like we don't got 9 grand? So, and it was not just 9 grand, it was 9 grand. And then when we got the house, there was issues that we had to get fixed because, trying to save every dollar, we didn't even try to go for the inspection. Like we're like, ah, nah, it's fine. Right, mistakes that were made, but hey, we learned from them. But it was like you said it was. I had a goal. It was like but I had no idea how we're going to get to that goal, but we got there. But it was just figuring it out. So that's really cool that you brought that up. So that check. You said it was a five-year goal. So how long ago was that?
Speaker 2:So I have three years to go.
Speaker 1:Three years. Oh, that's cake, we got this. That's cake, we got this. No, but that's cool though, because I bet when you walk into the office, or when you had it at home, you walked in every day and you saw that number and you were like that's where I got to be, like it was motivation for you. So that's really cool that, mark we've talked to him pretty much, we've talked to him a good amount of times here that he forced you guys to do something, because he probably forces you guys to do that, because he sees that you guys can't accomplish that.
Speaker 2:Well, yeah, it's funny, i didn't even feel the check out for probably three months of having it. And then I was in Florida and him and I were hanging out Our families were together at his house and we're sitting there talking. I was like, so what are you putting on your check? I was like, what did you put on your check? What was your thought process? What were you thinking when you wrote that number? And that's where I started learning from him. I didn't know. I just know that I don't want to underestimate myself, so I went bigger with the number.
Speaker 2:Ok, and that was his kind of lesson that I picked up from there. So it's just random sidebar here. But that is making sure you're around the right people Circle And there's a lot of times where you're going to there's people that will see that number And when I explain to them what that is, when they ask, they're going to be like, eh, like you can't do that Or why do you need that amount of money And all these things that people, emotions that go through people because it's not their goal, correct. So they try to project that on you. So I guess, to round this section out, when it comes to goals, set them, but more importantly, they're your goals, and there's two ways to move.
Speaker 2:You can move in silence with your goals or you can move vocally. So I do both of those. Some I tell people, some I don't, but either way they're my goals And if somebody tries to tell me that my stuff is not going to work, i really understand that that's just them projecting their own insecurities Or the fact that it's not their goal and therefore they don't agree with mine Because it's just not. They don't see themselves doing it. They're trying to look through their eyes, not yours.
Speaker 1:That's a good point to put it. And before we close, i do have a question. So me and you, we're different ages. So someone like my age they set goals and they're like, oh, i got time to achieve them. And not saying that you're old, but someone your age who they just did.
Speaker 2:Well, come on son.
Speaker 1:Not saying that you're old, but someone who's in higher ages, let's say 35, 40, 50 year ranges. They think that it's too late for them to hit goals. Like, what would you say to someone like, let's say, someone that's like 50 years old right now And they have, they're like, ah, i will never hit my goals. What do you say to that kind of person?
Speaker 2:They got to work through that. If you're, no matter what age you are, you're going to reach your goal. You can reach goals.
Speaker 2:The question is are you going to fix your mindset to do it OK And so it's not a specific scenario, but there's a lot of millionaires and billionaires like prominent millionaires and billionaires that made all their money when they were in their 40s, 50s and 60s. You know like that's when they really took off and things hit. So it's if you're sitting there saying you can't reach your own goals, first ask yourself why are you quitting on you? Yeah, why are you quitting on yourself? And if you're quitting on yourself, how can you expect anyone else to support you? You can reach your goals At the end of the day.
Speaker 2:I guess one thing you can start doing if you're in your 50s and you don't feel like you're going to be able to reach your goals, you're hanging around the wrong people and you need to get in the winner circle. You got to get around winners because winners want to be around winners And you should put yourself in that environment Someone else that's winning. It's going to be infectious for you. It's going to help you start winning and you're going to start looking at things differently. Instead of going I can't do it, you're going to start going. I can do it. Correct, you're going to make it happen.
Speaker 1:And when you get into that winner circle, don't be negative. Right? You're getting into that winner circle with people who have hit goals. You have to be open-minded to the feedback they'll give you or the lessons you'll learn from them, because if you go in there negative, they're going to kick you out as fast as you came in. You're not going to last in that winner circle. But basically, you answered my question right. There's no age or there's no time that you will not hit your goal. You can't hit your goal whenever, but that's just up to you. So, hey, give us a follow on oncomic advice on Instagram. Subscribe to the channel, guys. If you guys can subscribe also to our other media companies, i'd say networks that we have Sportsbred, financial Maverick, if you guys are American Centers, if you guys can subscribe, follow all that on those. That would be awesome.
Speaker 2:Yeah, hit us up if you got any questions.
Speaker 1:Hey, listen to this. You might have to take the oncomic advice.